With our passion for seeking out the unique, we have moved beyond traditional luxury and brought back adventure, fun and purpose by driving sustainability through conscious travel across Africa.

We all have a role to play.
Classics was started in 1993. In my optimistic youth I bought the business in 1999 and little did I know we would have to weather numerous global setbacks and pandemics. But we have not only survived, during this time we have thrived as I have dedicated my time, passion and energy to purpose-driven tourism in Africa. Founded on a desire to explore Africa’s wildest places in support of conservation and communities, Classic Portfolio is now widely recognised as the leading portfolio of independently owned hotels, lodges and camps across 11 African countries.
We are committed to conservation, community and commercial sustainability while offering trusted experiences for discerning travellers.
Suzanne Bayly
The leading portfolio of independently owned hotels, lodges and camps, committed to conservation, community and commercial sustainability while offering trusted experiences for discerning travellers.




We love what we do and do it with passion, purpose and integrity.
We are a team of 16 who are not afraid to get stuck in, get a little gritty and always provide our members with the very best service. We love to travel. We live to explore. Quite simply, we love what we do, and we do it with passion, purpose and integrity. We are all fully committed to the future of Africa.